With experience honed over thousands of research studies, millions of data points and servicing 100+ research departments across multiple markets, we are a leading provider of integrated data collection management.
Cross-Tab is a leading marketing services and a market research outsourcing company.
It offers full range of market research operations, marketing services, and data analytics solutions to clients combined with strong technology and process orientation.
Cross-Tab has been recognized as an industry leader by respected bodies such as IAOP, Red Herring, Deloitte and Black Book of Outsourcing.
- Systems and Processes
Cross-Tab strives to provide its clients with unparalleled service and quality.
- Information Security
Cross-Tab understands the criticality of information in the market research and analytics industry.
- Cross-Tab Group
Founded in 2000 as Cross-Tab Marketing Services, has grown and diversified and now manage a group of companies referred to as the Cross-Tab Group with over 600 professionals offering a wide range of marketing services to our growing list of satisfied clients around the globe.
Our People have experience in a variety of leadership roles in Market Research, Competitive Intelligence, Corporate Alliances, Business Management, Strategy and Finance.
Prior to joining Cross-Tab, Kumar spent over 13 years at Microsoft.
- Global Advisory Board
Simon is one of the principals of Cambiar LLC, a strategy consulting firm.
- Knowledge Consultants
At Cross-Tab we are dedicated to providing you with the best-in-breed resources and services.
- Global Footprint
Cross-Tab group is a fast growing organization with large global presence.
- Corporate Responsibility
Cross-Tab recognizes that we have a great responsibility to our employees, the environment and the local communities in which we live and do business within.
News & Events
The latest on Cross-Tab, as reported by news outlets and industry sources.
Juggling Work and Family Life: An Impossible Dream?
Can We Really Have It All?
India calling lifestyle entrepreneurs.
Sweeney To Lead Cross-Tab Operations.
- Press Releases
We welcome journalists' inquiries on our research or industry trends.
Upcoming industry events that Cross-Tab will be speaking at, sponsoring or attending alongside you.
Cross-Tab is a place where talented minds come together in a creative, friendly, and dynamic work environment.
- Join Our Team
The learning never ceases at Cross-Tab.
- Current Openings
If you meet our job requirements and can see yourself at Cross-Tab, we invite you to apply by e-mailing your resume and cover letter to careers@Cross-Tab.com.
To reach a member of the Cross-Tab client development team regarding your specific business issue or project need.
- Outsourcing 3.0
Cross-Tab is considered a leader in the marketing services outsourcing space.
- Micro Multinationals
The numbers of companies that can be characterized as micro-multinationals – small and agile corporations that structure themselves and service markets internationally - is growing rapidly due to the emergence of new business platforms and increased openness of the global economy.
- Optimizer Suite (ctOSTM)
Cross-Tab Optimizer Suite (ctOSTM) is the world's most advanced research platform helping clients turn around research faster, better with real time access and control. ctOSTM is the new age operating system for market research.
Gamification has been broadly defined as the use of game-thinking and game mechanics in non-game contexts in order to engage users and solve problems.
- Tracking Optimizer
Are you getting the value you need from your tracking efforts?
Market Research Outsourcing
At Cross-Tab our programming team is second to none.
- Survey Scripting
We are programming tool agnostic and have specialist programmers in all of the top programming languages.
- Data Management
If you have data, then we have the team for you.
- Reporting and Data Visualization
Cross-Tab is very proficient at converting market research data into highly effective and insightful reports and presentations.
- Project Management
Cross-Tab project management team is seeded with first-rate, qualified professionals, rich in experience and made up of diverse backgrounds – whether online panels, scripting or quantitative researchers.
- Panel and Field Management
Cross-Tab offers support for online panel building and ongoing panel management.
- Secondary Research
Cross-Tab's business analysts and library scientists are expertly trained in finding the most relevant information from the ever-increasing ocean of available public and private data.
Global Data Collection
Cross-Tab's Research Operations Management (ROM) services are designed to relieve companies from the time-consuming hassles involved in managing the multi-step complexities in market research operations.
- Research Operations Management
We provide a one-stop solution that enhances quality and turnaround time and provides cost efficiencies.
Cross-Tab is one of the largest purchasers of online sample.
At Cross-Tab, we understand that quality is the most important component for CATI projects.
Cross-Tab has experience in managing pen and paper, or PAPI studies, around the world.
Cross-Tab is one of the early pioneers in mobile survey technology and services.
Cross-Tab has a team of statisticians available to review your data to detect trends or patterns and generate insights to help you shape your business strategy.
- Survey Analytics
Our services involve sophisticated analytics procedures and a wide variety of statistical methods and models that are applied regularly to scrub survey data and extract deeper insights.
- Data Mining & Big Data
Cross-Tab's advanced analytics services focus on utilizing disparate data, including structured data (survey data, syndicated data, and transactional data) and unstructured data (free flowing text, voice recordings, email and chat, social media) for statistical analysis.
- Social Media Intelligence
Cross-Tab's approach to social intelligence will ensure that you cut through the social media clutter to find the key themes that matter – the ones upon which your company can take action to either grow revenue or reduce costs.
- Audience Measurement & Web Analytics
Cross-Tab has been managing audience measurement and web analytics for global clients for over ten years, and are able to provide a full range of audience measurement services from basic data cuts of audience data to deep dive analysis and insights.
- Campaign Analytics / Marketing Operations
With ad blockers and fragmented media habits, gaining results through interruption marketing (email or ad-display) can be a challenging undertaking.
The Cross-Tab Optimizer Suite (ctOSTM) is the world's most advanced research platform helping clients turn around research faster, better with real time access and control.
- Optimizer Suite
ctOSTM is the new age Operating System for market research.
- Custom Development
Cross-Tab offers a complete solution for addressing the operational, audit, and architectural challenges associated with market research data management.
We work with a variety of specialist healthcare market research firms, supporting them with a number of different services, including end-to-end operations.Cross-Tab offers comprehensive expertise in healthcare project management, data collection and reporting.
- Capabilities and Access
Healthcare and pharmaceutical research has been a focus of Cross-Tab for many years.
- MR & Operations
Our operations model allows us to offer competitive pricing that fits your budget.
- Healthcare Bid
Thank you for your interest in Cross-Tab and our market research services for the healthcare community.
Cross-Tab offers a unique range of solutions and deep experience across a variety of industries.